Hilo Feed

How the Hilo Feed Works

A simple explanation of how markets appear in your feed

The Hilo feed is designed to help you discover markets that are relevant, interesting, and worth your attention — without everyone seeing the exact same content.

Rather than showing markets randomly, Hilo adapts over time based on how you use the platform.


The Big Idea

Your feed balances three things:

  • Relevance – markets related to what you care about

  • Quality – markets with meaningful participation

  • Discovery – new or different markets you might like

The goal is to keep your feed useful, fresh, and diverse.


New Users vs Active Users

New Users

If you’re new or haven’t interacted much yet, Hilo doesn’t have enough signals to personalize your feed.

In this case, you’ll mostly see:

  • Popular markets

  • Trending topics

  • Markets with strong community activity

This helps you explore the platform while Hilo learns what you’re interested in.


Active Users

Once you start interacting more, your feed becomes personalized.

You’ll see:

  • Markets related to topics you engage with

  • Markets similar to ones you voted on or liked

  • Content from creators you often interact with

  • A mix of familiar and new topics

Personalization improves as you stay active.


What Influences Your Feed (At a High Level)

Your feed may take into account:

  • Markets you voted on, liked, commented on, or viewed

  • Topics you interact with most

  • Creators you often engage with

  • Market popularity and activity

  • How recent a market is

  • Signals from high-quality participation

  • Regional relevance, when applicable

Recent activity matters more than old activity, so your feed adapts as your interests change.


Freshness & Discovery

New markets are given visibility so they can be discovered.

At the same time, Hilo avoids showing only one type of content by:

  • Limiting how many similar markets appear in a row

  • Mixing in new topics occasionally

  • Preventing creator or topic dominance

This keeps the feed from becoming repetitive or narrow.


Market Groups

Some related markets may appear as a group instead of separate cards.

This helps:

  • Reduce clutter

  • Keep related topics together

  • Make voting easier

As you interact with markets inside a group, the feed adapts accordingly.


Why You Might See a Market

You may see a market because:

  • You engaged with similar topics

  • You interacted with similar markets before

  • It’s new or trending

  • It’s popular with the community

  • It’s relevant to your region

  • Hilo is intentionally helping you discover something new

Not every market you see is meant to be a perfect match — some are there to expand your perspective.


What the Feed Does Not Do

  • Creators cannot pay to appear higher

  • Tokens do not boost feed placement

  • There is no pay-to-play ranking

  • Individual users cannot manipulate the feed

The feed is designed to be fair and user-centric.


How to Improve Your Feed

The best way to improve your feed is simple:

  • Vote

  • Like

  • Comment

  • Explore different topics

The more you interact, the better the feed understands you.


In Short

Your feed is shaped by:

  • Your activity

  • Community activity

  • Market quality

  • Freshness

  • Discovery rules

It’s always evolving — just like your interests.

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